Horizon Cyprus Web Services is a Cyprus based web design and web development company. Since our inception, our primary objective has been to develop robust, custom websites that help our clients operate more efficiently. We also offer top-notch digital marketing services and hosting solutions to ensure our clients are maximizing their online presence.
An email marketing strategy is part of your overall marketing strategy and business plan. It helps you market your products and services with the use of the email channel with the best chances for making a profit and reaching your goals.
Stay Out of the Spam Folder - Optimize your email marketing for engagement - Stay GDPR Compliant. Trust the experts of Horizon Cyprus.
Organically building your email list is a long-term play that will benefit your email program. It’s not the easiest or the fastest way, but it’s the most effective.
The EU General Data Protection Regulation (GDPR) is billed as the most important change in data privacy regulation in 20 years. Many event marketers haven’t even heard of it.
Your email list will not be as effective without proper segmentation. Email list segmentation is the process of breaking your subscribers into smaller groups based on specific criteria, so that you can send them more personalized and relevant emails.
On any social media platform, your account (with all your fans) could be suspended or deleted at any time, for any reason, without notice. However, you own your email list. No one can take those leads away from you.